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Well I know less than nothing about vintage Swiss watches. So, from a baseline of total ignorance I'll comment that after 3 or 4 hours of image searching the only thing I found close was Universal Geneve and not one had the Day/Date window. Also, reading that Gubelin is the Tiffany's of Switzerland, I find it somewhat remote that they wouldn't use solid gold in their manufacturing.
Gubelin is a high end jewelry/watch retailer in Switzerland, but they made various grades over the years, especially in the 50's and 60's, so you'll see solid 18kt cases, gold capped cases with steel backs, and many stainless steel watches, too. A large part of Swiss sales were (still are) to tourists that visited the major Swiss cities and they had to have models that were affordable to all segments.
Thought Goodwill had cleaned up their act.
@Lew Hardy :And... have you bought it...? Sorry if it is indiscreet , I am just curious ....!
I didn't mean to imply that Gubelin is obscure, but that I would price it as equivalent to an obscure brand, as opposed to valuing it as if it were a UG, Heuer, Breitling, etc.
Nicest Gueblin I ran into. Didn't pull the trigger but was tempted. Had a 321 movement.
My understanding is that Gueblin took watches from established manufacturers and dressed up the dials or movements, using their in-house jewelers.
what movement is in this one? v72?